• Yeti
      • Yeti
        Yeti
        Yeti
        • ​​At home in the city.
        • ​​4x4 Yeti, at home on the trail.
        • Family orientated practicality and rugged 4x4 styling.
        • till416l /1580l
        • from0l/100km
        • from0g/km
  • Rapid
      • Rapid
        Rapid
        Rapid
        • ​A new design language of the ŠKODA brand.
        • ​Elegant clean surfaces and dynamically sharp line.
        • Enormous room and thoughtful features.
        • till550l /1490l
        • from0l/100km
        • from0g/km
  • Octavia
      • Octavia Ambition 1.4 TSI
        Octavia Ambition 1.4 TSI
        Octavia
        • Clear,Precis and timeless design,benchmark in terms of room for occupants and their baggage.​



        • Ennovative Progressive Steering
        • ​​Powerful and Efficient Engines​
      • Octavia Elegance 1.4 TSI
        Octavia Elegance 1.4 TSI
        Octavia
        • The Natural Class of its own

        • ​1.4 TSI/140 hp/103KW
        • ​I​nnovative Progressive steering​
  • Fabia
      • Fabia
        Fabia
        Fabia
        • ​​​​​​​​​​​​Four Spoke steering wheel
        • ​Multi function steering wheel with radio controls
        • ​​Engine Type: 4 cylinder with multi point fuel injection​
  • Superb
      • Superb
        Superb
        Superb
        • ​Automatic Parking Assistance

           

        • ​New Dimension of Sapce & Comfort
        • ​​Multi function 3 spoke leather steering wheel​​

ŠKODA fair appearance at Frankfurt IAA earns prize

10/22/2012
​Automobile manufacturer ŠKODA has just taken honours at the 2012 “Automotive Brand Contest”, an international design and brand competition.

​ŠKODA won the prize in the “architecture” category for its presence at last year’s Frankfurt International Auto Show (IAA). In awarding the prize, German Design Council, a highly respected design association, recognised ŠKODA’s successful communicative representation of the topics of international growth and its new corporate identity in its appearance at IAA.

An expert jury at German Design Council’s design and brand contest named ŠKODA the winner in the “architecture” category. The brand’s highly regarded appearance at IAA in 2011 focused especially on its positioning as a global player in connection with its international model offensive and its new corporate design.

A car for the international markets
As a product highlight, the “MissionL” at the time embodied the brand’s realignment in a special way. A close-to-series model in the brand’s new design, it provided a tangible preview of the current ŠKODA Rapid.
 
The Rapid, the brand’s new model, made at its main plant in Mladá Boleslav, has just seen its world debut at the Paris Automobile Salon and will be introduced in Europe from October 2012. From 2013, it will also be built as a market-specific version in China and from early 2014 in Russia as well.
 
A fair stand that means the world
A “key visual” of ŠKODA’s IAA fair stand was a giant 3D globe, the design language of which reappeared throughout the stand, with individual continents forming “codes” providing fair visitors with smartphone download access to films about the brand and its models. Further enhancing the company’s internationality was the fact that stand personnel were clad in traditional dress from the countries in which ŠKODA is currently represented.
 
In the view of the contest jury, ŠKODA succeeded in Frankfurt in consistently and creatively communicating its brand messages and anchoring them with visitors. Munich-based creative consultants becc agency assisted ŠKODA in producing its IAA presence.

“Automotive Brand Contest” is a neutral international design contest for automobile brands, through which German Design Council in 2011 began recognising outstanding product and communications design in the automobile industry. Prizes are awarded in eleven contest categories focusing not just on the design of the vehicles. Rather, the contest recognises brand-typical design of all media involved. A winner is chosen in each category with the overall champion being named “Best of Best.” The expert jury comprises independent representatives from the media, design, brand communication and academic communities. This year’s award ceremony was held at the 2012 Paris Auto Salon.

German Design Council is an independent institution that is active internationally and supports companies in effectively communication design competence and at the same time raising design awareness in the wider public. Created in 1953 as a foundation by act of the Bundestag, the lower house of Germany’s parliament, German Design Council holds contests, exhibitions, conferences and seminars and produces publications to foster excellence in design.

​The European Commission acknowledges the carmaker ŠKODA, for their exemplary attitude towards older employees.
​Worldwide deliveries grow 1.2 per cent to almost 78,000 (year ago: 77,000). Worldwide sales grow by 7.2 per cent from January through October 2012 to a new record high of 795,100. Strong growth in China and Russia continues.
​ŠKODA in electric mobility cooperation with TÜV SÜD Czech. Testers to measure ŠKODA Octavia Green E Line consumption. ŠKODA Octavia Green E Line test fleet clocks up 140,000 kms.

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